PEP Talks: How being an 'outsider' brings emotional resonance to the science of patient engagement

Special guest: Rasmus Hjorth, Head of Communication at James Lind Care

In this episode, Emma interviews Rasmus Hjorth, Head of Communication at James Lind Care, a clinical trial research organisation. Rasmus discusses the challenges of patient recruitment for clinical trials, emphasising the need for increased awareness, education, and simplified communication.